Rock Star Lottery - a global online event!
manufactured pop world, an industry that views the likes of
X-Factor, Fame Academy, Celebrity X Factor... blah, blah... etc,
etc... as a substitute for real talent, an independent company has
crashed the party, offering bands and artists the chance to win £1.5
million by joining up to an innovative concept ‘THE ROCK STAR
If initial interest
from bands, and artists alike, is anything to go by, they are onto a
hit in more ways than one. At last there is a platform for 'real'
talent to be voted and viewed free from the gloss of who looks best
and simply what music fits a primetime TV format. This is the real
people’s music star search.
Over 600 bands have already signed up and registered for the
competition as well as over 2500 members of the general public
voting for the bands they like the most.
On July 23, the top
250 went though to the final stages of the competition. Once the
winner has been selected any profits and subsequent record sales
will be split between the winner and a voter who will be randomly
This is a competition in which everything is in the public’s hands.
They really get to vote for their favourite act, they decide who
goes though and then, they have control, once the winner is
selected. From the artwork of the album, to the songs, to the image
of the act, as to who should be their stylist, or their make up
person, the public makes every decision every step of the way.
The act will unfold in front of their eyes over a period of a time
and unlike other reality shows, any money they spend on voting goes
straight back into the competition to shape the act as to who is
going to win.
The acts are encouraged to develop support to increase their votes,
which they can do through the online community, thus they interact
with the voters thanks to the bloggs and message boards as well as
getting their own publicity. In fact what ever it takes!
This is an opportunity to win the record deal of a lifetime. In
December 2006 the winner will be announced, but in the mean time the
online community is building.
We were invited to the Launch Party at the Cavern Club on Sunday, 23
July, 2006 where we took a few snaps of the bands getting ready for
the big night and also interviews the brains behind the competition
Shelly and Steve. They told us that:- "The bands are from all
over the world and the idea we have is to get them all together and
have them helping one another. The pop industry is designed to
segregate artists and labels, so that massive profits can be made
out of the artists without the artists seeing much of the cash she
or he, or they bring in.
Only through close co-operation with other small bands can things
like gigs, publicity and other similar related ideas be achieved by
small bands, without the need for expensive profit stripping labels.
The idea of the lottery is not only to get publicity for the bands,
but also to help them make networks and build up close working
relationships with each other. What better way to do this but to do
it in the home of modern pop music?"
The official launch party for the Rock Star Lottery featured:-
Wickhead - from South Africa; Breaking Down – from Arizona, USA;
Starseed - UK; Zenyth - UK; KTP and The Elements - UK; Seeker - UK
and a little acoustic set from Alex Lato who started things off.
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